This is a great book for anyone interested in investing in property. It features 13 contributing authors who are all experts in their chosen fields, including Susan Farquhar, the founder and director of Calla Property.

In her chapter, Susan explains why the ‘timing of the market’ is so important, especially when building an investment portfolio for wealth creation is your primary focus.

She covers the critical macro areas of research such as the economy and employment, population and demographics, infrastructure and money supply. By understanding the influence these have on an area, you will be able to correctly map a city or region on the property clock.

Other chapters include legal considerations, understanding capital gains tax and mindset.

It’s available for $24.95


The founder and director of Calla Property has been featured in ‘ 50 Unsung Heroes of Australian Business’ Series 2.

This high-production coffee table book showcases 50 outstanding business leaders who proudly support the Australian Economy. These are also businesses who give back to their communities as part of their DNA. Calla Property supports a number of charities including Your Town - an organisation that supports kids line and helps kids to find a life off the streets through support, education and employment; Buy a Bale - helping our farmers and their families during extreme weather events with hay, water, food and household supplies; CEF - the Children’s Education Foundation - an Australian operated charity operating in Vietnam assisting bright girls stay in school. With education the only proven way to break the cycle of poverty, this work is of vital importance and is helping to keep girls in school, not sex trafficked.

In this profile Susan discusses her secrets to business success, her stunning failures that led to the creation of Calla Property Insights and her laser focus on research-driven property recommendations and on exceptional customer service. This is an inspiring story of how one young woman kept seizing opportunities and ‘falling forward’ instead of ‘falling backwards’.


Bundle - Buy both books for $49.95

All prices exclusive of shipping.

  • Price: $ 24.95
  • Price: $ 29.95
  • Price: $ 49.95
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